Import the files
CSV and Excel exports from the agreed source systems
Customer Cube
From files to analysis
CSV and Excel exports from the agreed source systems
Customer identities, fields, definitions, exceptions, and totals
Management answers plus a record of every accepted change
Customer Cube, analysis, charts, and PowerPoint Data Packs
What it brings together
Match customer and parent-account records across systems so the same relationship is counted consistently.
Connect products and revenue categories to agreed definitions without hiding missing or inconsistent fields.
Apply consistent dates and cohort rules so growth, retention, expansion, and churn can be compared over time.
Organize the data by the geographies, channels, tiers, and other views that matter to the decision.
Source files
Customer-level revenue history by month, quarter, or year
Customer identity fields that can support parent-child matching
Product or service-line identifiers tied to revenue where available
Contract, billing, renewal, and recurring-revenue fields if retention or ARR analysis is in scope
Management reporting definitions for revenue, ARR, MRR, bookings, churn, and expansion
Segment fields such as vertical, geography, channel, tier, size, or cohort
Customer names line up across files, totals tie back to the source reports, and unclear records become questions instead of hidden assumptions. Approved answers and changes remain visible with the analysis.
Questions
Definitions and matching
Parent-child account matching, legal-entity names, customer IDs, duplicate accounts, and acquired customer mappings are documented before metrics are trusted.
Revenue, ARR, MRR, bookings, billings, services, usage, refunds, credits, FX, and one-time items must be explicitly defined.
Cohorts can be based on first purchase, subscription start, contract start, first invoice, or management-defined vintage; the chosen policy is disclosed.
Calendar months, fiscal periods, LTM cuts, partial periods, renewal windows, and stub periods are aligned before trend analysis.
Unmapped customers, duplicate products, missing renewal dates, inconsistent currency, and unreconciled totals are captured for review.
Outputs are analytical support. Deal teams and their advisers should review assumptions, definitions, and exceptions before relying on the pack.